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Miller-Roodell Architects LtdSave Photo
9. End With a Call to Action

The end of your newsletter is arguably the most important part as it’s where you’ll encourage clients to engage with your content and your company.

When crafting your call to action, first consider what you want to achieve. Do you just want clients to engage with your content, to take advantage of a special limited-time offer, to reach out about their upcoming remodel or redecoration project? Tailor your message so your customers know exactly what you’d like them to do.

Happy creating and connecting!

Share: What’s the one essential you always include in your end-of-year newsletter? Tell us in the Comments.

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Mueller Homes IncSave Photo
1. Create a ‘Love It!’ Ideabook

Whether you’re looking to spruce up a specific room or decorating an entire house from scratch, a good first step is to create an ideabook filled with photos of spaces you like.

Sign into your Houzz account, then head over to the Houzz photo feed, where you can find millions of photos. If you wish, you can refine your search by choosing a specific room from the options just under the “Home Design Ideas” heading at the top of the page. Now look for a little pull-down menu on the right, just above the project photos, labeled “Sort by:.” Choosing “Newly Featured” from the pull-down menu will show you the latest high-quality images uploaded to the site.

Scroll through the images until you find something you like, then click the heart symbol to save the photo. When the box pops up, create a new ideabook by selecting “Create New and Save” and typing your new ideabook title. As you save additional photos, choose that folder title from the “Recent Ideabooks” list. Add a note to each photo specifying the elements you like.

At this stage of the game, save as many photos as you want, but prioritize rooms that have an overall style that appeals to you versus a single element. (Those photos can go in a separate ideabook.)



This article was originally published by a
www.houzz.com . Read the Original article here. .

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