In a previous post, NAHB analyzed where builders and remodelers purchased products, regardless of who ultimately purchases them (themselves or subcontractors). In this post, the question shifts to who is most often responsible for the choice of particular products.
When averaging over all 24 building product categories, 60% of builders report they had the most influence on product selection compared to 49% of remodelers. Still, these shares are ranked the highest within their respective sector. Both builders and remodelers reported similar shares of influence for subcontractors, dealers & suppliers, and architects.
However, when it comes to the greatest influencer being the customer, this is more prevalent among remodelers (26%) than among builders (16%). When analyzing the top seven products most often chosen by the customer, there is a considerable gap between remodelers and builders. Most of these products (cabinets, lighting, carpeting, ceramic tile, countertops, other flooring) typically are chosen for decorative qualities which are rated quite important among customers.
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ADU at a Glance
Who lives here: A couple and their three children
Location: Silicon Valley, California
Size: 1,592 square feet (148 square meters); two bedrooms, 1½ bathrooms
Architect-builder: Principal Stephen Shoup and project designer-manager Hideaki Kawato of building Lab
After long delays during the pandemic and its resulting supply chain issues, the ADU was finally completed. Shoup and his team delivered a serene, modern home built for a sense of well-being, with traditional Japanese elements that include smooth lines, airiness and a connection to nature. The design includes an undulating roof with skylights that bring in light and a sense of the outdoors.
“The series of skylights in the main space that denote the main flow offer an abundance of light and a proportionally unexpected architectural and spatial experience,” Shoup says. “On clear nights, one feels as though they can reach up and grab the stars.”
The couple and their children ended up moving in themselves. They especially enjoy the quality of light and the kitchen and bath spaces in the new ADU. The main house is now used as study rooms and play spaces for the children and for relatives when they visit. There’s a large asphalt play area directly outside the ADU. The homeowners park in the relatively long driveway, part of which is covered.
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